Ever-changing city helps design team stay fresh

Tami Hance, left, Joyce Sherman Nelson and James Nelson own Destinations by Design, which is celebrating its 25th year in business.

Destinations by Design

• Address: 901 Grier Drive, Las Vegas

• Phone: 702-798-9555

• Email: [email protected]

• Website:

• Hours of operation: 8:30 a.m.-5:30 p.m. Monday through Friday

• Owned/operated by: Joyce Sherman Nelson, James Nelson, Tami Hance

• In business since: 1990

Describe your business.

Destinations by Design provides destination management and event design services. Large to small, we can help arrange transportation services, team-building activities, excursions, off-site venues, themed events, gala dinners and more. We can provide custom décor, floral, design services and entertainment in-house. We have professional designers who can create and fabricate anything our clients need.

What is your business philosophy?

Our mission is, first and foremost, to do things right. There are no second chances. We pride ourselves in promising and delivering creative, consistent solutions and excellent customer service. Our leaders have the experience, dedication and direction to ensure that everyone at Destinations by Design has the tools and knowledge to exceed our clients’ expectations. We have a commitment to excellence that is embraced by each member of our staff and implemented into everyday operations.

Your company recently celebrated its 25th anniversary. To what do you attribute your success?

Much of our success can be attributed to our extensive knowledge of Las Vegas. We’re also proud of the partnerships and relationships we have maintained with clients. Those relationships are fundamental to our success.

What are the most important things to consider when planning an event?

Before you can begin to plan a successful event, you should know why you are doing it; every decision after that should support your main goal. Finding the right space or venue is important. Knowing who the audience is and having a clear understanding of the expectations for the event will help ensure its success. Destinations by Design provides a structured approach, helping everyone stay focused on achieving specific goals and having a successful event.

How have Las Vegas events changed over the past two decades?

Las Vegas has grown tremendously. We have more hotels, convention space, shows and venues, providing us with new possibilities. We find that there are fewer limitations and new ways to do bigger and better events. When clients want to come back to Las Vegas, they usually want to do something different, and we find accommodating that easier to do in recent years. As the city continues to grow, we’re able to offer clients new solutions and remain at the forefront of creativity.

What’s the most important part of your job?

Among the most important parts of our job are uniting, empowering and mentoring our team leaders and professional staff. We have been grateful to have the opportunity to volunteer our time and be involved with local nonprofit organizations. People often ask where we find the time, but we feel that when you are passionate about something, it tends to be easier to manage We find it to be rewarding personally and professionally.

What is the hardest part about doing business in Las Vegas?

Getting clients past the old perceptions of Las Vegas. We are fortunate to be in a city that continues to expand and evolve, and it is amazing to have witnessed the changes. Stunning, really. Therefore, we must always be ahead of the curve to ensure we have the most accurate information and tools at our disposal. It’s a fast-paced city, and our clients depend on us to be the experts.

What is the best part about doing business here?

Las Vegas is one of the best cities in the world. It has been a top destination for many years and continues to rank highly on various lists for our industry. Las Vegas has an exciting backdrop for many events and offers a number of locations to host events of all sizes.

How can Nevada improve its business climate?

Las Vegas has a great “can do” attitude as a city and region. We like to take that as far as we can. Las Vegas needs to be edgy, but it can’t go over the edge.

What did you learn from the recession?

You have to be nimble but always keep your feet on the ground. In the design business, we have a lot of creative people who think outside the box and come up with amazing designs and ideas. At the same time, we work hard to make our financial foundation strong. Clients appreciated the fact that we never wavered in our belief in our product and that we were always ready to deliver.